JD.com invests RMB 37 million in London, and the European market has lost another important position
2025年5月15日
Accelerating Global Expansion: JD Property Group Acquires Prime London Asset
JD Property Group, a subsidiary of JD.com, continues to expand its international footprint by targeting world-class metropolitan hubs. Recently, JD.com completed the acquisition of a prime office building at 20 Greycoat Place, Victoria, London, for £37 million (approximately RMB 350 million) — a landmark transaction that has drawn significant attention across the UK property market.
A Landmark Commercial Asset in London’s Prime District
The building, with a total area of approximately 42,200 square feet, is located in London’s prestigious Victoria district, just minutes from St. James’s Park Station and Buckingham Palace. It is surrounded by global institutions and corporate headquarters such as British Airways, BlackRock, Sequoia Capital, and several UN agencies.
This prime location, often dubbed the “Golden Corner” of London’s West End, offers exceptional investment and operational potential.
A Key Milestone in JD.com’s Global Strategy
This acquisition marks JD.com’s first establishment of a Grade A headquarters in central London, signaling the company’s transition into a new phase of global expansion.Over recent years, JD.com has expanded from e-commerce, logistics, and technology into cloud computing and real estate investment — forming a synergistic ecosystem across industries. JD Property now serves as a vital pillar supporting JD’s global growth.
Strengthening Global Presence, Driving Long-Term Growth
For JD.com, this investment represents not only a move into the commercial real estate sector but also a pivotal step in its long-term globalization strategy.
By acquiring physical assets in global financial and innovation hubs such as London, JD.com strengthens its overseas operational capabilities and enhances its international brand influence.
Meanwhile, it provides a stable foundation for long-term investment and business development in Europe and North America — underscoring the growing competitiveness of Chinese enterprises in global premium real estate.
CGLOBE Insight | Empowering Chinese Capital in Global Expansion
JD.com’s acquisition of this London landmark reflects not only its strategic internationalization but also the accelerating rise of Chinese capital in global core markets.
With 18 years of experience in the UK property market, CGLOBE continues to serve global Chinese clients with an international perspective, offering end-to-end solutions covering property investment, asset management, and family wealth planning.
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CGLOBE will continue to empower Chinese enterprises and investors to identify global property trends, strategically invest in world-class cities, and create sustainable long-term value.
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